It may not seem like it, but now that colder weather has arrived, it is the perfect time to consider updating your sun protection for your eyes! You will find yourself outdoors on bright snowy days in the coming months.To prevent damage to your vision and alleviate instances of bright glare, consider upgrading to a polarized lens when you take advantage of our every day 2-for-1!

What is polarization?

The glare of the sun on the snow (and other surfaces) is highly polarized! Polarized lenses are used in sunglasses to reduce glare from reflective surfaces such as the surface of a road or the hood of a car. They accomplish this feat through a process called polarization, much like a venetian blind controls sunlight through a window.

Sunlight itself is not polarized - light from the sun will either be absorbed or reflected horizontally, diagonally or vertically. The problem this causes for people lies in the horizontal reflectivity. Sunlight bouncing off a horizontal surface will strike the viewer's eyes at a similar angle. This means the glare from the surface of the road or the car hood will be strong. Polarized lenses have a laminated surface containing vertical stripes. These stripes only allow vertically-polarized light to enter the wearer's eyes. Glare is eliminated because the horizontally-polarized light waves cannot bypass the polarized filter

Now let’s get ready for the season!

With winter weather fast approaching, now is a great time to consider upgrading to a pair of polarized sunglasses. Take advantage of our every day two-for-one offer, and you will you receive a polarization upgrade in one of the pairs, free! 

If you have questions about how polarized lenses can fit your unique needs, or to schedule an appointment, find your local store.